Category: Marketing
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What is ASO and how to optimise it to increase app downloads
Digital marketing departments are keener than ever on investing resources in apps. It seems that the future is mobile, and businesses need to be accessible with just one tap. But for this future to be accessible with one tap, it needs to be installed on your phone in the form of an app. Yet, your […]
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How to improve your onboarding strategy
Creating an effective onboarding strategy has never been this crucial. Customers demand more from organisations and one mistake can make them leave you, even at the beginning of their journey. To prevent this, it’s not enough with sending one welcome email and call it a day. It’s important to study the customer and plan what […]